You are here

Social Media Literacy for Student-Athletes

There is currently no standardized social media training program available for college student-athletes. Social media training is important because consequences of posting unsuitable content may include loss of reputation, eligibility, scholarships, and future career prospects. The purpose of this project was to develop and test an online social media literacy program that emphasizes showcasing one’s unique strengths, assessing message credibility for active online citizenship, enriching sport performance, and managing cyberbullying. Based on recommendations from recent research, the program was designed to cultivate responsible social media attitudes and use.