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2013 NCAA Convention
The Future of NCAA Championships
Join NCAA Executive Vice President for Championships and Alliances Mark Lewis as he describes national office efforts to date and provides the vision for the future of NCAA championships.
Presenter:
Mark Lewis, Executive Vice President for Championships and Alliances, NCAA
Mark Lewis was named the NCAA’s executive vice president for championships and alliances in April 2012.
Lewis oversees the administration and operation of 89 championships in 23 different sports, including ticketing and marketing operations. Lewis also is responsible for managing the broadcast partnerships with CBS, Turner Sports and ESPN, as well as the Association’s corporate partners.
Before joining the NCAA, Lewis was president of Jet Set Sports, a leading hospitality and event company with highly successful partnerships with various local and national Olympic organizing committees. As president, Lewis focused on managing partnerships with Olympic entities in the areas of accommodations, event tickets, catering, ground transportation, management and many other services.
Before his position at Jet Set Sports, Lewis was vice president of sponsorship at the National Broadcasting Company (NBC), where he was responsible for the oversight of all aspects of global Olympic and NFL sponsorships for General Electric, including working with various business units of the company to increase sales.
Lewis also previously served as president and chief operating officer of Olympic Properties of the United States in Salt Lake City, a joint venture of the Salt Lake Olympic Organizing Committee and the U.S. Olympic Committee. This joint venture raised more than $1.5 billion in sponsorships with more than 70 corporations.
Lewis is a former Division I student-athlete who played football at the University of Georgia, from which he received his undergraduate (accounting) and law degrees. He is married to Dawn Allinger Lewis, a former Pacific-10 Conference basketball player at Washington State University and a 1996 Olympian in team handball. They have two children, Peyton
and Dylan.
